✦ On the radar

Negiya Heikichi Shibuya Udagawacho

葱や平吉

Shibuya · Restaurant

Negiya Heikichi in central Shibuya serves scallion-focused cuisine in a rustic alleyway hideaway. The signature lunch is miso-rich donabe udon—rich broth, chewy noodles, rice on the side. Feels worlds away from the busy street above.

⚠️ Note: Prices verified 2026-07-10 via the official site, Tabelog, and the shop's Instagram; seasonal menus rotate, so treat listed prices as guides.

As seen on Instagram

Original post by @negiya.heikichi

How to visit

Maps verified 2026-05-11

Address
36-18 Udagawacho, Shibuya-ku Shibuya, Tokyo
Hours
Tue–Fri 11:30am–2:30pm, 5:30–11pm; Sat–Sun 11:30am–2:30pm, 5–10:30pm; closed Monday
Price
$$
Rating
4 ★ (549 reviews on Google Maps)
English (?)
Yes
Reservations
Recommended
Payment
Credit cards

Place data via Google Maps

First-timer tips

Best for
Visitors seeking a rustic scallion-focused hideaway in Shibuya — counter or tatami seating, donabe miso udon, and English-friendly staff
Avoid if
Those prioritizing food value over atmosphere; dinner on weekends may need booking; no English menu (staff assist available)
Nearby pairing
Pair with Motsukichi Shibuya (1 min east)

What makes it special

A scallion specialist tucked into a Shibuya side street with a countryside aesthetic—weathered timber, low lighting, counter and tatami seating. The lunch menu spans sashimi and grilled fish sets, but the standout is the house specialty donabe (earthenware pot) nikomi udon: thick, savory broth clinging to noodles, served with plain rice for dipping or topping add-ons. Dinner leans heavier into scallion-forward small plates and grilled fare. The juxtaposition of rural ambiance against Shibuya’s neon crowds is part of the draw.

  • Donabe nikomi udon — ¥1,150 with a half rice — the signature lunch; choose shio, miso, or curry broth (reviewers often pick curry)
  • Lunch sets — sashimi and grilled-fish teishoku; add-on rice bowls like salmon-ikura run about ¥500
  • Dinner — scallion-forward small plates and grills; the “selectable hot-pot” course is ¥5,000, and a typical dinner budget is ¥4,000–5,000

Cards and cash both accepted. Prices confirmed July 2026 via the official site and Tabelog; seasonal items rotate.

How to visit

Open Tue–Fri 11:30–2:30pm, 5:30–11pm; Sat–Sun 11:30–2:30pm, 5–10:30pm; closed Monday. Walk from Shibuya Station (5–10 min via Udagawachō alley). No reservation required for lunch, though dinner may require booking, especially weekends. Cash and card accepted. No English menu; visual ordering or pointing recommended.

FAQ

What is the signature dish?

Donabe (earthenware pot) nikomi udon — ¥1,150 with a half rice, in your choice of shio, miso, or curry broth (reviewers often pick curry). A thick, savory broth coats chewy noodles; you can order toppings separately to add to the rice or broth.

Is lunch different from dinner?

Lunch features sashimi and grilled fish sets alongside the signature udon. Dinner focuses on scallion-based small plates and grilled dishes — typical dinner budget is ¥4,000–5,000, and the 'selectable hot-pot' course runs ¥5,000.

How much does lunch cost at Negiya Heikichi?

The signature donabe nikomi udon is ¥1,150 with a half rice included. Add-on rice bowls like salmon-ikura run about ¥500 extra. Cards and cash are both accepted. (Prices verified July 2026; seasonal items rotate.)